Featured Client Case Studies

Nike exec Dr. Mona-Lisa Pinkney in blue suit on stage speaking at ‘Black Women Talk Tech’ conference, with audience raising hands, and a green living wall backdrop.

Inclusion + Representation

Elevating Brand Social Storytelling: Nike LinkedIn Content Strategy

Key metrics: 7 years to 1.6M followers; 6 months to 2.4M.

See how I tripled engagement in 90 days and doubled followers to 3M in less than a year.

See Case Study
Apple Watch Series 3, SE, and Series 7 side-by-side comparison in black, rose gold, and dark green models with distinct watch faces and band styles.

 Digital Commerce

Integrating Apple Brand Experience: Product Launch UX Content Strategy

Key metrics: Unified messaging across touchpoints for Apple launch.

See how I led unified content strategy for an Apple product launch with seamless O2O integration.

See Case Study
Red, Oracle-branded aerobatic plane performing barrel roll against blue sky with white smoke trail and Oracle branding visible on wings and fuselage.

Events + Influencers

Building Brand Advocacy Voices: Coaching Oracle Exec Influencers

Key metrics: Led five VP thought leaders from zero to 3M followers.

See how I designed and launched Oracle's first exec influencer program, coaching five VP voices.

Coming Soon
Two smiling women at an outdoor JDI Day event wearing Nike-branded t-shirts, one with classic black swoosh logo, the other with colorful geometric Nike design.

Employer Brand + PPC

Optimizing Performance Marketing: Laser-focused Employer Brand PPC

Key metrics: Top-7 all-time CPC to 2x HBCU candidate pipeline to 18%.

See how I built & optimized 5-figure quarterly LinkedIn campaigns, for hard-fill diversity tech hires.

Coming Soon
 

Featured Clients

 
Nike, Inc., Apple, and Oracle company logos displayed side by side on a white background
 

(Client logos are respective brands’ trademarks)